Coaching Chronicle by Gerard O’Donovan

Noble Manhattan, Europe’s leading life coaching company has announced its takeover of Big Life a world leading organization for coaching support.  Under this new agreement, Noble Manhattan will take over the operations of Big life  and have a revenue sharing agreement with Big Life promoters for all business generated through the Big life brand. With this coming together of two of the biggest life coaching organizations better life coaching programmes will be offered to clients.   Gerard O’Donovan the C.E.O. of Noble Manhattan said that this is a unique event in the life coaching industry. This collaboration will create the world’s largest online community of coaching support completely devoted helping students and life coaches to build a thriving profitable coaching practice.  This strategic decision was taken by the management of both Noble Manhattan and Big Life to leverage on each others strengths and deliver the best coaching support services to professional coaches. The coming together of Big life and Noble Manhattan’s very own support services “Business for Coaches”  will benefit members of both these organizations. Coaches registered with Big life are automatically entitled to full membership benefits of “Business for Coaches” and vice-versa at no extra cost.

The decision has been widely appreciated by coaches, students and the overall coaching community who have termed this deal as the merger of equals. While announcing the partnership Mr. O’Donovan said that the circumstances leading to this deal were not very happy. After the untimely demise of Victory Darwin who was the founder of Big life and one of the most influential life coaches in America, the management of Big life and Noble Manhattan decided to merge the two businesses. Paying his tributes to Victory Darwin, Mr. O’Donovan said that he was one of the most respected life coaches who had created a niche for Big life. His untimely death would not leave his dreams of building a great coaching support system unfulfilled. A detailed plan would be chalked out on how to integrate the operations of the two organizations. At present ‘business as usual’ status would be maintained and both the organizations would function as separate entities.  The integration of the different functions of Big life and “Business for coaches” would happen within the next 2 quarters.

Mr. O’Donovan said that the merger of two powerful brands in the same business is a challenge. In this case, both the companies have lot of synergies which will make the deal much simpler. Big life will be able to make its programmes more popular in Europe and Noble Manhattan will get a better foothold in the Americas where Big life is a leading coaching support organization. The integration process has already been set in motion with Big life coaches getting successful coaching leads from Noble Manhattan and vice versa. A dedicated team comprising of senior associates from both the organizations have been set-up to smoothly integrate the functions of the two organizations.

Noble Manhattan can now offer a broader array of coaching programmes for clients. Clients can also choose from more life coaches and students for their personal coaching programmes. Coaching requirements of individuals are very specific and with this merger Noble Manhattan and Big life will be able to do much more justice to their clients. Mr. O’Donovan said that life coaches, students, clients and the entire life coaching community would see many more specialized offerings from the merged entities. He made a special note to the members of both the organizations in making this deal a successful one.
For more information please contact Noble Manhattan at info@noble-manhattan.com or on 0800 19 10 100

Get Coaching Leads

Noble Manhattan, the recognized leader in life and Executive coach training in the  United Kingdom and Europe has launched a new initiative to help qualified coaches to improve their business.

Gerard O’Donovan the C.E.O. and founder of Noble Manhattan while announcing this new initiative said that not all good coaches can become successful in developing their coaching business.  The initiative taken by Noble Manhattan is a step towards helping trained life and Executive coaches to develop their coaching business.

A key part of this successful programme is a new website, http://www.getcoachingleads.com which will enable people interested in being coached or improving their lives in any way to access 4 incredible reports which help them to understand the power of Coaching.  The reports have a combined value of over $1000.

While downloading the reports they only need to share their contact details and answer few simple questions which will help the Noble Manhattan staff to understand their coaching requirements. This information is shared with the trained coaches who can align themselves to one or more interested people and further discuss coaching requirements.   http://www.getcoachingleads.com has been designed to generate genuine enquiries for trained life coaches. A successful pilot run for the last 1 year has generated over 3700 enquiries from all over the world.

Mr. O’Donovan has also personally trained a team of 12 selected coaches over the past 2 months to help them understand the techniques used to generate these qualified leads.  They have now gone on to achieve a very high level of success using these unique cutting edge techniques.

The lead generation strategy adopted by Noble Manhattan through the new website is not a generic exercise targeting a mass audience.  The campaign has been specifically targeted towards people who are genuinely interested in personal life improvement. They can be people from any profession or industry. What is common among the group is the desire to improve their lives by taking help from professional experienced life coaches who are trained in NLP and many other coaching techniques.

The new initiative was a much publicized affair during which Mr. O’Donovan reiterated his commitment to help trained coaches develop a successful and profitable coaching business.

It is a dual strategy to inform people about the benefits of life coaching and also getting them connected to life coaches. He said that the downloadable life coaching reports are on subjects like “How Coaching Improves Lives”, “How executives use coaching to improve performance”, “The Positive impact of coaching in the corporate world” and “How coaching can be a force for good”.  These comprehensive reports have been developed by experts who have spent many years in the coaching business.

Anyone who downloads and reads these reports will understand the true benefits of life coaching. They can further have a coffee over telephone with a trained life coach or a free 30 minute Coaching session without any obligation to take it further.

This approach to generating leads will focus on a limited group of people. It will help coaches to quickly connect with the group and get their coaching business started very quickly. Mr. O’Donovan said that this program is a win-win proposition for coaches as well as people who are interested in self improvement and building a better life  but were not getting the support to start. He expressed hope that tangible benefits of this initiative will be visible within a short time with many life coaches setting up their own successful life coaching practice.

For more information please contact Noble Manhattan at info@noble-manhattan.com or on 0800 19 10 100