Big life merges with Noble Manhattan
Noble Manhattan, Europe’s leading life coaching company has announced its takeover of Big Life a world leading organization for coaching support. Under this new agreement, Noble Manhattan will take over the operations of Big life and have a revenue sharing agreement with Big Life promoters for all business generated through the Big life brand. With this coming together of two of the biggest life coaching organizations better life coaching programmes will be offered to clients. Gerard O’Donovan the C.E.O. of Noble Manhattan said that this is a unique event in the life coaching industry. This collaboration will create the world’s largest online community of coaching support completely devoted helping students and life coaches to build a thriving profitable coaching practice. This strategic decision was taken by the management of both Noble Manhattan and Big Life to leverage on each others strengths and deliver the best coaching support services to professional coaches. The coming together of Big life and Noble Manhattan’s very own support services “Business for Coaches” will benefit members of both these organizations. Coaches registered with Big life are automatically entitled to full membership benefits of “Business for Coaches” and vice-versa at no extra cost.
The decision has been widely appreciated by coaches, students and the overall coaching community who have termed this deal as the merger of equals. While announcing the partnership Mr. O’Donovan said that the circumstances leading to this deal were not very happy. After the untimely demise of Victory Darwin who was the founder of Big life and one of the most influential life coaches in America, the management of Big life and Noble Manhattan decided to merge the two businesses. Paying his tributes to Victory Darwin, Mr. O’Donovan said that he was one of the most respected life coaches who had created a niche for Big life. His untimely death would not leave his dreams of building a great coaching support system unfulfilled. A detailed plan would be chalked out on how to integrate the operations of the two organizations. At present ‘business as usual’ status would be maintained and both the organizations would function as separate entities. The integration of the different functions of Big life and “Business for coaches” would happen within the next 2 quarters.
Mr. O’Donovan said that the merger of two powerful brands in the same business is a challenge. In this case, both the companies have lot of synergies which will make the deal much simpler. Big life will be able to make its programmes more popular in Europe and Noble Manhattan will get a better foothold in the Americas where Big life is a leading coaching support organization. The integration process has already been set in motion with Big life coaches getting successful coaching leads from Noble Manhattan and vice versa. A dedicated team comprising of senior associates from both the organizations have been set-up to smoothly integrate the functions of the two organizations.
Noble Manhattan can now offer a broader array of coaching programmes for clients. Clients can also choose from more life coaches and students for their personal coaching programmes. Coaching requirements of individuals are very specific and with this merger Noble Manhattan and Big life will be able to do much more justice to their clients. Mr. O’Donovan said that life coaches, students, clients and the entire life coaching community would see many more specialized offerings from the merged entities. He made a special note to the members of both the organizations in making this deal a successful one.
For more information please contact Noble Manhattan at info@noble-manhattan.com or on 0800 19 10 100
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